How to Price a UGC Video Without Guessing
A UGC rate is not one number. It is a stack: creative fee, edits, usage, paid rights, exclusivity, speed, and how much the brand will make from the asset.
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The Brand Deal Page Most UGC Creators Still Do Not Have
Brands do not need your life story. They need proof you can sell the product, a clean way to judge fit, and a reason to reply before they forget you.
He Spent Years Building Other People's Brands. Now He's Betting His Own Audience on the Tool He Wished He'd Had.
A Miami founder got tired of losing files, chasing feedback across five apps, and stitching together a mess just to ship one video. His fix, Soontra, just went live, and it's pointed straight at the brands and agencies living that chaos every day.
The $4,000 Clause Creators Sign Away for Free
Brands expect to pay extra for usage rights, whitelisting, and exclusivity. Most creators give these away for free and lose thousands on every deal.
YouTube Just Killed the 1,000-Subscriber Rule
YouTube's new Partner Program opens at 500 subscribers. Full ad revenue still requires 1,000. The bigger story is what the other five updates do to your income.
Netflix Just Became a TikTok. Here's How To Capitalize On It As A Creator.
325 million subscribers are about to get a vertical feed. Netflix is paying creators differently than YouTube does, and the template is already public.
DJI Just Launched the Best Pocket Camera of the Year. US Creators Can't Buy It.
The Osmo Pocket 4 is officially here. It's also officially unavailable in the United States.
Why OpenAI Paid Nine Figures for a Show With 58,000 Subscribers
OpenAI and HubSpot are spending hundreds of millions on creator-led media. Here's what that means for your channel.
YouTube Just Passed $100 Billion in Creator Payouts. Most of That Money Went to a Tiny Fraction of Channels.
The platform is bigger than Disney. Only 2.6% of channels are getting paid.
What Brands Actually Pay Creators in 2026, Broken Down by Subscriber Count and Niche
Sponsorships surged 54% last year. A breakdown of who's getting paid, how much, and how to calculate your rate.